You should take note of the way web users “read” online, which is by scanning. Internet users typically dash from one interesting element of a page to another, “reading” each element to see if it suits their needs or tastes and using the scan as a preliminary filter for deciding which pages are worth their time and which ones are not. To take advantage of this, you should edit all your content, from the acne plr on your skincare blog to the images you interject between paragraphs, so that it is all “scan-friendly”. You want to present bite-size pieces
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